SAKURA & SWEETS PARADISE IN NIKKO 2025

We introduce gourmet foods featuring sakura and strawberries, Hanami spots, and festivals that can only be enjoyed in spring! In addition, we have prepared special offers for visitors at sightseeing facilities and restaurants. With this pamphlet in hand, let’s take a stroll in Nikko in spring!

Period : March 28 to April 30, 2025

Please be sure to present this brochure before using the special offer at participating stores.
The information is subject to change. Please be sure to check in advance.

Enjoy your time exploring Nikko!

INDEX

🌸Spring gourmet food🌸
Benefits of Tourist Facilities and Restaurants
[Part 1] Events and festivals where you can enjoy Sakura "Kinugawa Onsen Night Sakura Light-up"
[Part 2] Events and festivals where you can enjoy Sakura "Yayoi Festival"
[Part 3] Events and festivals where you can enjoy Sakura "Nikko Sakura Kaiyu"
[Part 4] Events and festivals where you can enjoy Sakura "Sakura Happiness Gourmet"
🌸Sakura Spots in Nikko🌸
Nikko's Classic Cuisine「Yuba」
Nikko's Classic Cuisine「Pickles」
Nikko's Classic Cuisine 「Local Sake」
Nikko's Classic Cuisine 「Yokan」
Nikko's Classic Cuisine 「Nikko Natural Ice Shaved Ice」
Nikko's Classic Cuisine 「Strawberry」
Other Recommendations "Goshuin"
MAP and Brochure

目次を開く

🌸Spring gourmet food🌸

We will introduce restaurants that offer spring sweets and gourmet food, such as strawberries and cherry blossoms.

"Shaved ice with Tochigi strawberries" made with natural Nikko ice

Price : 1000 yen
Offering Period : untill April 25th, 2025
Hours : 11:00 a.m. - 5:00 p.m.
Place : Kyuka-mura Nikko Yumoto
*Maximum 4 persons per group (not available for large groups).
*No regular closing days, but may sell out.

Kyuka-mura Nikko Yumoto
Lightly made "Sakura" blancmange with "Sakura" jelly and ice cream. Served with a long and thin "Strawberry" tart.

Price : 2000 yen
Hours : 12:00 p.m. - 3:00 p.m.(L.O. 2:00 p.m.)
Place : Chuzenji Kanaya Hotel Dining Room "Mizunara"

Chuzenji Kanaya Hotel
YAYOI

Price : 1500 yen
Hours : 12:00 p.m, - 3:00 p.m.(L.O. 2:00 p.m.)
Place : Chuzenji Kanaya Hotel Dining Room "Mizunara", and British Embassy Villa Memorial Park's Tea Room

"Tea Room Minami Yonban Classic"
Spring-colored Soba Soft serve

Price : 650 yen
Hours : 10:00 a.m. - 5:00 p.m. (L.O. 4:30 p.m.)
Closed : Irregular closing days
Place : Café Chamabiko

Instagram(Cafe chamabiko)
Strawberry Crepe

Price : 880 yen
Hours : 10:00 a.m. - 5:00 p.m. (L.O. 4:30 p.m.)
Closed : Irregular closing days
Place : Café Chamabiko

Instagram(Cafe chamabiko)
Nikko Strawberry Milk Anmitsu

Price : 500 yen
Hours : 11:30 a.m. - 4:00 p.m. / 8:00 p.m. - 9:00 p.m.
Closed : Wednesday
Place : Nikko Momiji-za

Nikko Momiji-za
"Kirifuri Kogen Ozasa Farm" soft serve ice cream with "Sakura" flavored Espuma. "Sakura" vacherin glace with "Tochiotome" sauce. Served with small sakura mochi "Strawberry Daifuku".

Price : 2000 yen
Hours : 11:30 a.m. - 3:00 p.m. L.O.
Closed : Wednesday
Place : Nikko Kanaya Hotel Main Dining Room

Nikko Kanaya Hotel
Yuzu Tonic with Cherry Blossom Scent 2025

Price : 1500 yen
Hours : 11:30 a.m. - 3:00 p.m. L.O.
Closed : Wednesday
Place : Nikko Kanaya Hotel Main Dining Room

Nikko Kanaya Hotel
Spring in full bloom “Sakura Mochi”

Sakura Mochi served for dessert with lunch “Yuba-Gozen”.
※ Single servings of Sakura Mochi are not available.

Price : “Yuba-Gozen” 3,520 yen -
Hours : 11:30 a.m. - 1:30 p.m. L.O.
Closed : Please check the closing days in advance.
Place : Nikko Hoshinoyado

Nikko Hoshino-yado
Sakura Soft-serve Ice Cream

Price : 400 yen
Hours : 10:00 a.m. - 4:30 p.m.
Closed : Irregular closing days　
Place : Asaya Resthouse
Sakura Mont Blanc Tarte

Price : To be announced
Hours : 10:00 a.m. - 5:00 p.m.
Closed : Irregular closing days　
Place : NIKKO TART-YA
*Limited availability while supplies last.

Nikko Turt-ya
Sakura Latte

Price : 500 yen
Hours : 12:00 p.m. - 5:00 p.m.
Closed : Monday, Thusday, Friday
*Check social media for more details
Place : Mobile Cafe NIKKO Coffee CoCom

Instagram(CoCom)
Sakura Pudding

Price : Take-out 470 yen / In-store 479 yen
Hours : 10:00 a.m. - 5:00 p.m.
Closed : Irregular closing days
Place : Nikko Pudding Tei Nikko Honten

Nikko Pudding-tei
Seasonal Imperial Villa Parfait Sakura

Price : 850 yen
Offering period : March 5th to April 8th
Hours : 9:00 a.m. - 6:00 p.m. (L.O. 5:00 p.m.)
Place : Cheese Garden THE NIKKO

Cheese Garden THE NIKKO
Fromage Drink Strawberry

Price : 850 yen
Hours : 9:00 a.m. - 6:00 p.m. (L.O. 5:00 p.m.)
Place : Cheese Garden THE NIKKO

Cheese Garden THE NIKKO
Sakura Soft-serve Ice Cream

Price : 400 yen
Hours : 10:00 a.m. - 6:00 p.m.
Closed : Irregular closing days
Place : Asahiya
Strawberry Fresh Cream Crepe

Price : 700 yen
Hours : 11:00 a.m. - 4:00 p.m. *Subject to change
Closed : Irregular closing days
Place : Trick Art Pia Nikko TrickY's

Instagram(Trick Art Museum Nikko)
Strawberry & Sakura (Mellow) milk

Price : 500 yen
Hours : 12:00 p.m. - 5:00 p.m.
Place : Tokyu Harvest Club VIALA Kinugawa Keisui

VIALA Kinugawa Keisui
Sakura Pudding

Price : In-store 479 yen / Take-out 470 yen
Hours : 9:00 a.m. - 4:00 p.m. (In-store 3:30 p.m.)
Closed : Irregular closing days
Place : Nikko Pudding Tei Kinugawa Branch
*Limited availability while supplies last.

Nikko Pudding-tei
Strawberry Galette

Price : 1300 yen
Hours : 11:00 a.m. - 3:00 p.m.
*Will end as soon as ingredients run out. Please inquire.
Closed : Thursdays and other temporary closures
Place : Mizube no Café Terrace

Mizubeno Cafe Terrace
Seasonal soft-serve ice cream "Tochiotome from Nikko"

Price : 800 yen
Hours : 9:00 a.m. - 4:45 p.m.
Closed : Irregular closing days
Place : Hachiya Café
*Ends when the strawberries run out.

Hachiya Cafe
Strawberry Parfait

Price : 880 yen
Hours : 9:00 a.m. - 6:00 p.m.
Closed : Irregular closing days
Place : Kinugawa Grand Hotel YUME no TOKI
*Please check the closing days in advance.

Kinugawa Grand Hotel YUME no TOKI
Coffee & Strawberry Sweets Set

Price : 550 yen
Hours : 7:30 a.m. - 11:30 a.m. (L.O.11:00 a.m.)
1:30 p.m. - 9:30 p.m. (L.O.9:00 p.m.)
Place : Asaya Tea Lounge "Mizuki"

Asaya
Strawberry Rare Cheese Cake

Price : 700 yen
Hours : 10:00 a.m. - 4:00 p.m.
Place :Nara-Irisawa Mountain Stream Fishing Campsite
*Openings may not be possible from 3/28 due to heavy snowfall.

Nara Irisawa Fishing & Camping Site
Nikko Natural Ice (Strawberry)

Price : 700 yen -
Hours : 11:00 a.m. - 8:00 p.m.
Closed : Monday
Place : Nikko Landmark Location

Instagram(Cafe Location)

Benefits of Tourist Facilities and Restaurants

Visitors who use the following facilities will receive discounts and other delightful benefits.

Discount for Day-trip Onsen Bathing Fee

Adult 1,200JPY → 1,000JPY
*With face towel
Hours : 11:00 a.m. - 5:00 p.m.
Place : Kyuka-mura Nikko Yumoto

Kyuka-mura Nikko Yumoto
Monkey Cookie for customer

Receive handmade monkey cookies when you present this campaign pamphlet or an social media picture.

Hours : 10:00 a.m. - 5:00 p.m. (L.O. 4:30 p.m.)
Closed : Irregular closing days
Place : Café Chamabiko

Cafe Chamabiko
Take a commemorative photo with the actors holding a sakura branch and receive an autograph card.

If you would like an autograph card or a commemorative photo, please ask a staff member or an actor.

Hours : 11:30 a.m. - 4:00 p.m. / 8:00 p.m. - 9:00 p.m.
Closed : Wednesday
Place : Nikko Momiji-za

Nikko Momiji-za
50 yen discount

50 yen discount for those who bring this pamphlet (WEB version is acceptable)

Hours : 12:00 p.m. - 5:00 p.m.
Closed : Monday, Thusday, Friday
*Check social media for more details
Place : Mobile Cafe NIKKO Coffee CoCom

Mobile Cafe NIKKO Coffee CoCom
Receive a hair accessory as a gift

“Hair ornament service” for customers who spend 5,500 yen or more for rentals at the store.

Hours : 9:30 a.m. - 5:30 p.m.
Closed : Wednesday
Place : Nikko Kimono Rental Shop COCON NIKKO

Nikko Kimono Rental Shop COCON NIKKO
Free handmade stamp bag with purchase of 3,800 yen or more

Hours : 10:00 a.m. - 4:00 p.m. L.O.
Closed : Irregular closing days
Place : Nikko Yuuin Shino
"Buy one bento and get a free bottle of tea

Free bottle of tea with each Ekiben purchase at the following Ekinaka stores: Shimo-Imaichi Station In-bound Platform Shop, Tobu-Nikko Station Shop, and Kinugawa-Onsen Station Shop.
*Limited to the first 100 customers in total across all three stores.

Shimo-Imaichi Station In-bound Platform Shop
Weekdays 10:00 a.m. - 5:30 p.m.
Saturdays, Sundays, and national holidays 9:20 a.m. - 5:50 p.m.

Tobu-Nikko Station Shop
8:00 a.m. - 6:10 p.m.

Kinugawa-Onsen Station Shop
8:10 a.m. - 5:30 p.m.
Free Sakura cookies for staying guests

A pension in Kirifuri Kogen known for its cuisine, also operating the “Come Come NIKKO Channel” on YouTube.

Place : Nikko Pension L’escale

Nikko Pension L’escale
Free mini cup of soy-sauce and soybean flour soft-serve ice cream for all customers.

*Only during soft-serve ice cream sales hours 9:00 a.m. - 4:00 p.m.

Hours : 8:00 a.m. - 5:00 p.m.
Place : Nikko Soy Sauce Robatazuke Kinugawa Branch

Nikko Soy Sauce Robatazuke
200 yen discount for admission

200 yen discount for admission to Trick Art Museum
1,900 yen → 1,700 yen
*Please check the opening days in advance.

Hours : 11:00 a.m. - 4:00 p.m. *Subject to change
Closed : Irregular closing days
Place : Trick Art Pia Nikko

Trick Art Pia Nikko
Discount on admission fee to Begonia Garden

Adults (13 years and older) 1,200 yen → 1,000 yen
Children (4 years and older) 600 yen → 500 yen

Hours : 9:00 a.m. - 4:30 p.m. (Reception closes at 4:00 p.m.)
Place : Nikko Hanaichimonme

Nikko Hanaichimonme
Free set drink (coffee or tea) for those who order the galette.

Hours : 11:00 a.m. - 3:00 p.m.
*Will end as soon as ingredients run out. Please inquire.
Closed : Thursdays and other temporary closures
Place : Mizube no Café Terrace

Mizube no Café Terrace
10% off at checkout

*Please be sure to present the brochure before checkout.

Hours : 8:30 a.m. - 4:30 p.m.
Closed : Irregular closing days
Place : Omiyage Ichiraku
One free manju for every box of manju purchased.

Onsen manju (hot spring buns) are made every morning using homemade sweet bean paste without any preservatives.

Hours : 8:30 a.m. - 6:00 p.m.
Closed : Irregular closing days
Place : Daikokuya Seikaten
Free coffee or tea for customers who order strawberry rare cheese cake

Hours : 10:00 a.m. - 4:00 p.m.
Place :Nara-Irisawa Mountain Stream Fishing Campsite
*Openings may not be possible from 3/28 due to heavy snowfall.

Nara-Irisawa Mountain Stream Fishing Campsite
1 free soft drink upon purchase of any meal

Hours : 11:00 a.m. - 8:00 p.m.
Closed : Monday
Place : Nikko Landmark Location
Guests can BBQ under the Sakura trees in the facility (for a fee).

Place : Guest House Shinkouen
*Sakura : In full bloom around early April
*In addition to the accommodation fee, a separate BBQ fee is required.

Guest House Shinkouen

[Part 1] Events and festivals where you can enjoy Sakura
"Kinugawa Onsen Night Sakura Light-up"

Hanami, a traditional Japanese event, is not only about admiring flowers but also about enjoying food and drinks with friends and family. At Kinugawa Onsen, you can enjoy musical performances of Japanese instruments and food stalls under the illuminated cherry blossoms every day.
*As of March 30th, the cherry blossoms have not yet bloomed.

[Date] March 28th to April 6th, 2025
*The cherry blossom light-up will be extended until April 13th, 2025.
[Time] 6:00 p.m. - 8:30 p.m.
[Place] Kinugawa Onsen Shrine, Gokoku Shrine
[Access] Bus service between hotels in Kinugawa Onsen and the venue, or a 10-minute walk from the Kinugawa Onsen Kurogane Bridge area. Also, A flat-rate taxi service will also operate between the Kinugawa Onsen area and the event venue.
When taking a taxi within the Kinugawa Onsen area, please inform the driver that you would like to use the "Kinugawa Onsen Night Sakura Light-up Flat-Rate Taxi".

[Part 2] Events and festivals where you can enjoy Sakura
"Yayoi Festival"

The Yayoi Festival began more than 1,250 years ago to celebrate the beginning of the season. Eleven floats decorated with flowers, called Hanayatai, are paraded through the town in a gorgeous procession. Tourists can also experience Hanayatai pulling.

*Hanayatai pulling is available only on April 16 and 17.
*English-speaking volunteer guides (wearing yellow Hanten) will be available, so please feel free to ask them for more information.

[Period] April 13-17
[Place] Nikko Futarasan Shrine and others
[Access] About 10 miutes by bus from JR Nikko Station or Tobu Nikko Station

[Part 3] Events and festivals where you can enjoy Sakura
"Nikko Sakura Kaiyu"

Enjoy a stroll around town while visiting cherry trees that are over 200 years old, along with gourmet foods only available at this time of the year from long-established and well-known stores. Let’s explore Nikko with cherry blossom sweets and gourmet foods.

[Period] March 22nd to April 27th, 2025
[Place] Nikko Station - World Heritage Site “Shrines and Temples of Nikko” area

[Part 4] Events and festivals where you can enjoy Sakura
"Sakura Happiness Gourmet"

Explore the limited spring happiness menu in Kinugawa Onsen!

[Period] March 28, 2025 to April 30, 2025

🌸Sakura Spots in Nikko🌸

Nikko City offers a long cherry blossom season from late March to early May, with various types of cherry blossoms, thanks to the 1,000m elevation difference across its areas.
For the latest cherry blossom updates, ask the staff at the tourist information center or check the Nikko City Tourism Association's social media.

*The best time to see the flowers is subject to change.
*Some Sakura trees are privately owned. Please visit with good manners.

Kinugawa Onsen Sakura tree-lined street

Early April
Access : 2 minutes by walk from Kinugawa Onsen Station
Kinugawa Onsen Shrine & Gokoku Shrine

Early April
Access : 15 minutes by walk from Kinugawa Koen Station
Sakura in Edo Wonderland

Early o middle April
Acccess : Take the bus about 15 minutes from the Kinugawa Onsen Station and get off at Edo Wonderland bus stop.
Otoro at Kinugawa Onsen

Middle April
Access : 15 minutes by walk from Kosagoe Station
Daiyagawa Park

Late March to Middle April
Access : 20 minutes from Kami Imaichi Station
Kishino family’s weeping cherry tree

Middle April
Access : 15 minutes by walk from Tobu Nikko Station
Takada family’s weeping cherry tree

Middle April
Access : 10 minutes by walk from Tobu Nikko Station
Kokuzoson Temple’s weeping cherry tree

Middle April
Access : 15 minutes by walk from Tobu Nikko Station
Kongozakura at Rinnoji Temple, Nikko-zan

Late April
Access : 10 minutes by bus from Tobu Nikko Station
Weeping cherry tree in Nikko Tamozawa Imperial Villa Memorial Park

Mid to Late April
Access : 10 minutes by bus from Tobu Nikko Station
Oyamazakura at Lake Chuzenji

Late April to Early May
Access : 45 minutes by bus from Tobu Nikko Station, and 5 minutes walk
Ashio Station

Middle April
Access : 50 minutes by bus from Tobu Nikko Station

Nikko's Classic Cuisine「Yuba」

Nikko Yuba, made with soymilk and quality water, has a history dating back to the Nara period as a protein source for monks. While Kyoto's yuba is also famous, both the characters used to write it and its texture differ from Nikko's. Nikko Yuba is used as the main ingredient in dishes such as nimono (simmered dishes) and sashimi yuba, and is characterized by its volume as it is lifted twice. Besides being used in kaiseki cuisine, it is enjoyed in various ways including manjū and croquettes.

Nikko's Classic Cuisine「Pickles」

Pickles, with a history dating back to the Edo period, are one of Nikko's representative specialties. The city is home to a number of long-established pickle shops. Each has its own unique focus on ingredients and time-honored methods. Sample the various offerings to find your favorite.
A pickle shop also offer traditional Japanese breakfasts.

Nikko's Classic Cuisine 「Local Sake」

High-quality groundwater nurtured by the Nikko mountain range flows in the area, and sake brewing utilizing this water has been practiced since the Edo period. At sake breweries, you can find your favorite sake through tastings and learn about the depth of sake brewing through tours (tours require advance reservation).

Nikko's Classic Cuisine 「Yokan」

Neri-yokan (kneaded sweet bean jelly) made from red beans and sugar has a history of becoming established as a souvenir for Nikko pilgrimages because of its long shelf life.
Mizu-yokan (soft bean jelly) is a staple winter sweet for Nikko citizens, with an exquisite taste balancing sweetness and freshness.
There are still several long-established shops with centuries of history, each with slightly different flavors, making it a delightful experience to try and compare them.

Nikko's Classic Cuisine 「Nikko Natural Ice Shaved Ice」

Nikko is home to 3 of the 5 ice houses or "Himuro" that currently exist in all of Japan.
Nikko's natural water is frozen for 2 weeks outdoors and preserved in an ice room year round. Here’s the good news : the shaved ice is soft as shown and won’t give you a headache even if you eat it quickly!
Each shop in Nikko has its own shaved ice specialty.

Nikko's Classic Cuisine 「Strawberry」

Nikko city is located in Tochigi prefecture in No.1 production of strawberry in Japan,
there have been Japan’s top harvester in volume of strawberries for 57 years running,
1968 2024. Tochigi produced strawberries distinguished for its bright red color, large
size, and perfect taste balance between sweetness and sourness. We highly recommend strawberry sweets such as sandwiches and parfaits.

Other Recommendations "Goshuin"

In Japan, there is a custom of collecting Goshuin (seal stamps) as a sign of visitation to shrines and temples. In addition to the traditional ink-written ones, there are also artistic paper-cut ones that you can collect.